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October 14, 2014 — PSKW has announced the launch of Easy SaveTM, the first in-pharmacy, in-workflow co-pay assistance solution with pharmacist discretion. Easy Save automatically prompts pharmacists when a particular prescription is eligible for co-pay assistance. If the pharmacist foresees a significant risk of abandonment, they simply apply the co-pay support and then explain the manufacturer-provided savings to the patient.
August 7, 2014 — PSKW CEO Robert Previdi Selected as One of “PharmaVOICE 100” Most Inspiring People in Life Sciences Industry.
February 27, 2014 — PSKW announced today that Bob Raffo, Jr. has been named Chief Financial Officer, responsible for the company’s financial management, information systems and technology management, and forecasting and planning functions.
October 3, 2013 — PM360, a monthly magazine for marketing decision makers in the pharmaceutical, biotech, and medical device industries, has named PSKW, a leading provider of biopharma loyalty relationship marketing services, as its 2013 Trailblazer Supplier of the Year.
September 25, 2013 — PSKW announced that Dennis DiVenuta, JD, has been named Senior Vice President of Human Resources and Legal Affairs, and is responsible for the Human Resource, Legal, and Quality Management departments within the Company.
August 8, 2013 — PSKW CEO Robert Previdi Selected as One of “PharmaVOICE 100 Most Inspiring People” in Life Sciences Industry for 2013.
July 11, 2013 — Robert Previdi, CEO, has been named a “High Climber” and is profiled in the July 2013 issue of PMD ReFRESH, the monthly newsletter of the Pharmaceutical Marketers Directory.
April 2, 2013 — PSKW today announced a collaboration with MD Mindset, a life sciences marketing intelligence firm, to provide actionable intelligence with regard to co-pay assistance programs. MD Mindset's Nationwide Network of Specialists leverages relationships with over 175,000 health care professionals across all specialties. This unique capability allows us to precisely pinpoint the reason a doctor engages in a co-pay assistance program for a specific patient.
September 21, 2012 — PSKW announced today that it has successfully obtained a decision from the U.S. Patent and Trademark Office (USPTO) granting re-examination of TrialCard’s U.S. Patent No. 7,925,531, covering a method relating to certain types of prescription co-pay cards or coupons. The USPTO rejected all 16 claims of TrialCard’s patent.
September 18, 2012 — PSKW announced today that Ticia Cawley has been named Vice President of Specialty Programs. In her new position, Ticia will oversee multiple aspects of PSKW’s specialty pharmaceuticals business.
August 23, 2012 — PSKW today announced that Inc. magazine has ranked PSKW #740 on its 2012 annual Inc. 500|5000, an exclusive ranking of the nation's fastest-growing private companies. The list represents the most comprehensive look at a vital segment of the economy—America’s independent entrepreneurs.
August 14, 2012 — Robert Previdi, CEO, has been selected by PharmaVOICE as one of its "100 Most Inspiring People in the Life Sciences Industry." Previdi was selected as one of 30 noted "Commanders & Chiefs" in the life sciences industry.
July 17, 2012 — Ernst & Young LLP today announced that Robert Previdi, CEO of PSKW, received the Ernst & Young Entrepreneur Of The Year® 2012 Award in the Marketing and Advertising Services category in New Jersey. The award recognizes outstanding entrepreneurs who demonstrate excellence and extraordinary success in such areas as innovation, financial performance, and personal commitment to their businesses and communities.
November 22, 2011 — Following its #1 finish last year, PSKW has been ranked #2 on the 2011 list of New Jersey’s Fifty Fastest Growing Companies. This award program is produced annually by NJBIZ, New Jersey’s premier business publication.
August 23, 2011 — Inc. magazine has ranked PSKW LLC #925 on its fifth annual Inc. 500|5000, an exclusive ranking of the nation's fastest-growing private companies. PSKW joins Spirit Airlines, television maker Vizio, Honest Tea, and Dunkin Donuts, among other prominent brands featured on this year’s list.
June 16, 2011 — PSKW and HealthPrize partner to provide comprehensive suite of medication loyalty, adherence solutions to pharmaceutical companies. This integration brings continued innovation to the marketplace and will result in tailored medication adherence programs supporting initial fill through long-term adherence.
November 15, 2010 — PSKW and Associates has been ranked #1 on this year’s list of New Jersey’s 2010 Fifty Fastest Growing Companies. This award program was produced by NJBIZ, New Jersey’s premiere business new publication. PSKW’s #1 ranking is a direct reflection of our commitment to helping our clients achieve their business objectives and our continued focus on driving innovation in trial and adherence solutions for the biopharmaceutical industry.
October 15, 2010 — To see PSKW products and members of our team featured in industry publications, please CLICK HERE
March 8, 2010 — PSKW and Associates announces the purchase of Triax Media Group, LLC of Irvine, California. This acquisition brings leading edge, patented technology capabilities to the company’s portfolio of offerings and enables the integration of technology driven loyalty marketing programs with PSKW’s flagship CoPay Card ™ programs