Continuous innovation                                                 in co-pay assistance                                                   design and delivery

Reducing patient co-pays increases adherence (see “The Immense Benefit of Co-pay Cards” and “Letting the Facts Get in the Way”). The first step in every successful co-pay program is creating the optimal offer. PSKW relies on its massive internal database, its in-house analytics team, and its preferred-status relationships with specialized thought leaders (see “Cutting the Waste From Your Patient Incentive Program Budget”) to help clients identify the best offer based on their business needs.

Tangible Offer Vehicles: PSKW has led the development of the co-pay card industry since the beginning. From the first coordination of benefits card to the first real-time adjudicated debit card to the first two-part dual card, we deliver an unsurpassed array of tangible offer vehicles. Learn more…

Virtual Offer Vehicles: Virtual channels represent a rapidly growing segment of the co-pay assistance marketplace. Our virtual programs are designed to generate immediate uptake, grow physician utilization, build patient loyalty, and increase refill rates. Learn more…